Taking Old and Making it New

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This is a new movie that is coming out called Jane Eyre.  I'm sure many have heard of the book (which I really didn't until I had seen the movie trailer on television).  So I went online to look up what the movie/book was about and had seen the poster.  Not only is the artwork fantastic on it, I think the type (though very simple) brings out a contemporary and dynamic effect.  The font they used I believe is Helvetica Neue Ultra Light from what WhatTheFont.com had said, but if it were any other font, it wouldn't have worked.  The first suggestion WhatTheFont.com gave was Prelo Hairline, which had overall a very thin stroke.  Though the other font is thinly stroked, the bigger the font, the thicker the stroke (vs. Prelo Hairline).  I believe this movie will be just as good as the movie poster and trailer portray it to be!

It's a Jungle In Here

This is another "clipping" that I found in a Victoria's Secret catalog that was sent to my home about a few days ago.  As I've said before, they always have some very creative uses of type and pictures that I've seen.  This type of emphasis on parts of the phrases were used throughout the catalog, taking nouns (ex. jungle) and making them a san-serif font, using a different color (ex. pink), and uppercase; while the rest of the phrase would be in a serif font.  I believe it's the small design tricks that make it memorable and stand out from the rest.

Definitely In the Daylight

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This is a single's cover to a duo called Matt and Kim's song "Daylight".  I found this one very fascinating to look at, because of not only the variety of colors, but some of the typography choices they made and the placement of each of the pieces.  For me, the viewer can tell very easily what the name of the duo and song are still (even though some of the content is repeating and hierarchy may be tested).  I think my favorite "pieces" would be the monogram version of their name and the Matt and Kim that's golden and is the most prominent; then the Daylight that is scripted and green (near where the Green Label Sound is - though it's very cool as well).  I believe that each of these stand out on their own, but yet feel like the cover would be missing without one of the them.

Feminine/Masculine Cliche

Source: Typeforce / The Annual Chicago Show of Emerging Typographic Allstars Feb/March 2010 issue

This is a customized screenprint poster called Feminine/Masculine, created by Delicious Design League's Billy Baumann and Jason Teegarden-Downs.  What Billy and Jason wanted to do was try and take away the social conventions and norms of what it means to be feminine and masculine, possibly changing the ideal of what it means to be male and female.  I think that this definitely succeeds because we normally wouldn't associate femininity with words like strong and bold and masculine with elegance and gentleness (both typefaces  showcased just that).  It's definitely on a different take and makes me wonder about what the definition of femininity and masculinity does exactly mean (especially in today's society).

Victoria Has Many Secrets

Even though catalogs come in the mail all the time, from the stores you've never heard of to Lands 'End, I always look forward to the Victoria's Secret catalogs.  Not just because of looking at the clothes, but I love seeing their design work.  I can't identify this type, so I assume it's handmade just for this particular catalog.  I love how it's chic in it's own way, portraying the essence of their brand and the catalog mailed to me at my house.  Though it's not the most perfectly written font without a baseline, this is a reason why I like it; because it looks someone's handwriting and people don't normally have a baseline for it.  Keep an eye out for Victoria's Secret because they definitely have great designs (and clothes!).

The King of Social Networking Sites

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This is the Facebook logo/wordmark, which I believe definitely creates an impact.  You know what it is from just looking at the wordmark with it's cleanliness and simplicity.  I would definitely aspire to create a logo/wordmark like this for our next project.  The font they use has been hard to identify, but many are saying that Klavika is the font of their choice (modifying the font a bit).

Research - Project 2

Source - LogoLounge: 2000 International Identities by Leading Designers by Catharine Fisher and Bill Gardner

For this particular logo, it was designed for Feed Magazine, which is very well-executed in the logo!  The idea of having the two e's connect in that way represents the idea of the two e's feeding off of each other.  It's also a very simple san-serif font and nothing else needs to be incorporated into it.

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This logo is for the word Wacky, in which is actually very cool!  I love how it's another very simple san-serif logo and it has the W and the A together!  It's so clever, yet very readable as to the meaning.

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This is a really cool design that I found that would be great for anything!  The one item that stuck out to me was how the smart quotes look like two hands giving the thumbs up.  It would be great especially for movie ratings!